You don't have to be a genius -- Think process, not product -- Share something small every day -- Open up your cabinet of curiosities -- Tell good stories -- Teach what you know -- Don't turn into human spam -- Learn to take a punch -- Sell out -- Stick around.
Summary:
Presents practical advice for increasing productivity on creative projects and improving their chances for success through strategies of networking and sharing works and ideas with like-minded members of the community and on the Internet.