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Going four-dimensional at a national laboratory [electronic resource].

Published
Washington, D.C. : United States. Office of the Assistant Secretary for Nuclear Energy, 1990.
Oak Ridge, Tenn. : Distributed by the Office of Scientific and Technical Information, U.S. Dept. of Energy.
Physical Description
Pages: (7 pages) : digital, PDF file
Additional Creators
Pacific Northwest Laboratory, United States. Office of the Assistant Secretary for Nuclear Energy, and United States. Department of Energy. Office of Scientific and Technical Information
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Summary
The four-dimensional principle, as explained by Horton, is founded upon the notion that our senses and mind prefer dynamic, life-like images -- we understand and enjoy pictures better than words and raw data. Whenever we convert information to graphical images, we increase the number of readers, improve our chances of being understood, and increase the impact of our document. In this paper, we discuss our efforts to engage today's audience by applying the visual approach to our communication work at the Pacific Northwest Laboratory (PNL). Topics include: the increasing importance of visuals, the opportunity for editors to take a lead role in design and development of the visual elements, a discussion of how we work at PNL and how our efforts to incorporate the four-dimensional concept are going, along with some examples of successes, and efforts to speed up the process and a brief summary. 4 refs., 7 figs.
Report Numbers
E 1.99:pnl-sa-18533
E 1.99: conf-9010239--2
conf-9010239--2
pnl-sa-18533
Subject(s)
Other Subject(s)
Note
Published through SciTech Connect.
10/01/1990.
"pnl-sa-18533"
" conf-9010239--2"
"DE91004076"
Technical communications toolbox, Portland, OR (USA), 12-13 Oct 1990.
Thielman, J.; Stapp, D.C.; Gorst, W.
Funding Information
AC06-76RL01830
View MARC record | catkey: 14356130