Special events : creating and sustaining a new world for celebration / Professor Joe Goldblatt, Ed.D., FRSA
- Author
- Goldblatt, Joe Jeff, 1952-
- Published
- Hoboken, New Jersey : Wiley, [2014]
- Edition
- Seventh edition.
- Physical Description
- xxvi, 406 pages : illustrations (some color) ; 25 cm.
- Series
- Contents
- Machine generated contents note: pt. ONE Sustainable Event Leadership -- ch. 1 Welcome to a Changing World -- ch. 2 Models of Sustainable Event Leadership -- pt. TWO Event Orchestration -- ch. 3 Composing the Event Plan -- ch. 4 Human Resources and Time Management -- ch. 5 Sustainable Financial Leadership -- pt. THREE Delivering on the Promise -- ch. 6 Vendor Partners, Contracts, and On-Site Production -- ch. 7 Marketing and Integrated Communications Technology -- ch. 8 Risk Management: Health and Safety, Legal, and Ethical Safeguards -- pt. FOUR Traditions and Trends -- ch. 9 Virtual Events -- ch. 10 Career Growth and Sustainable Development -- pt. FIVE Best Practices and Real World Event Experiences -- ch. 11 Global, National, Regional, and Local Best Practices in Event Leadership -- ch. 12 Twenty-Five Real-World Event Management Experiences and Mini-Case Studies.
- Summary
- "Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events describes the theory and practice of all aspects of event management. Written for current and future event leaders, the text continues to expand its emphasis on the growing globalization of the profession, taking into account the skills leaders need to deal with other cultures, societies, and business practices to plan and deliver successful events. New coverage includes sustainability, technology, security/risk management, and the impact of social media on events and event marketing. 15 all-new case studies have been included, as well as a brief glossary of terms at the end of each chapter to further define the terms used in the chapter"--
- Subject(s)
- ISBN
- 9781118626771 (hardback)
111862677X (hardback) - Note
- Previous editions have different subtitles.
- Bibliography Note
- Includes bibliographical references (pages 378-385) and index.
- Source of Acquisition
- Purchased with funds from the Burt B. Houseworth Libraries Endowment; 2014
- Endowment Note
- Burt B. Houseworth Libraries Endowment
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