The essential advisor : building value in the investor-advisor relationship / Bill Crager, Jay Hummel

Author:: Crager, Bill
Published:: Hoboken, New Jersey : John Wiley & Sons, Inc., [2016]
Physical Description:: 1 online resource
Additional Creators:: Hummel, Jay W., 1979-

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ezaccess.libraries.psu.edu

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Contents:

Machine generated contents note: ch. 1 The Evolution of Financial Advice -- ch. 2 The Evolution of Complexity -- ch. 3 The Digital Divide: Napster or Amazon? -- ch. 4 The Pillars of Value -- ch. 5 Communicating the Essential -- ch. 6 Building the Essential Relationship: Who Are You Going to Call? -- ch. 7 Success in the Digital Revolution -- ch. 8 Maximizing Value -- ch. 9 Finding the Essential Advisor.

Summary:

"In the future, financial advisors will grow their businesses successfully only if clients can learn what they do, understand how to hire them, and gain access to them in a more affordable/scalable way. A new world is here, and continues to evolve: clients expect more hands on interaction, demand greater transparency, and desire around-the-clock access and service. This book is focused on advisors. It is about trying to help advisors more effectively position their firms and practices to maximize the opportunities created by a changing consumer population. Said simply, many advisors are confused about clients' demands in this quickly evolving financial advice industry. Many clients are equally confused about the choice between using a "robo advisor" or hiring a personal one. This book will help advisors articulate their value proposition in the future, provide a roadmap for how they should manage their firm or practice to deliver on promises made to clients (practice management component) and show advisors how the consumer perceives the service from top advisors to maximize a firm's future value"--
"Leverage the financial services evolution to maximize your firm's value The Essential Advisor presents an insightful handbook for advisors looking to navigate the changing face of financial services. The industry is evolving, consumers are evolving, and many advisors are being left behind as old methods become less and less relevant. This book shows you how to turn this shift into a positive, by positioning your firm to maximize these new opportunities, and deliver the results and experience increasingly expected of financial advisors. You'll learn how to provide the transparency, hands-on interaction, and around-the-clock access today's clients demand, and how to consistently deliver service that robo-advisors cannot duplicate. Emerging technologies do not have to be a threat to your practice—they are tools that represent opportunities to provide greater service to your clients, and smart technology integration will be a hallmark of firms that survive the shift. This guide provides a clear vision of the future of financial services, and an indispensable management framework for maximizing your firm's future value. Advisors are increasingly confused about what clients are seeking, and clients are equally confused about what advisory firms offer that alternatives cannot. This book helps clear the air on both sides by examining the client's perspective of financial services, and helping advisors better communicate their strengths. Articulate the value of your services Leverage new technology to complement your practice Capitalize on opportunities and maximize your firm's value Position your firm to benefit from the changing consumer population Financial advisors can only grow their businesses if clients know what they do, know how to hire them, and can access them affordably. The Essential Advisor shows you to bring your firm into the future successfully"--

Subject(s):

ISBN:

1119260620 (pdf)
1119260647 (epub)
1119260655
9781119260622 (pdf)
9781119260646 (epub)
9781119260653
1119260612
9781119260615 (hardback)

Note:

Includes index.

Bibliography Note:

Includes bibliographical references and index.

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