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Marketing food brands in Italy [electronic resource] : a case study approach / guest editor Carlo Alberto Pratesi

Published:: Bradford, England : Emerald Group Publishing, c2002.
Physical Description:: 55 p.
Additional Creators:: Pratesi, Carlo Alberto and ebrary, Inc

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Series:

British food journal ; v.104, no. 6

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License restrictions may limit access.

Subject(s):

Food industry and trade—Italy—Case studies
Marketing—Italy—Case studies

Genre(s):

Electronic books

ISBN:

086176708X

View MARC record | catkey: 19789581