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Japanese consumer behaviour : from worker bees to wary shoppers : an anthropologist reads research by the Hakuhodo Institute of Life and Living / John L. McCreery
Author:
McCreery, John Linwood, 1944-
Published:
Honolulu : University of Hawaii Press, [2000]
Copyright Date:
©2000
Physical Description:
ix, 278 pages : illustrations ; 24 cm.
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Series:
ConsumAsiaN book series
Subject(s):
Consumer behavior
—
Japan
ISBN:
082482315X (cloth : alk. paper)
0824823168 (pbk. : alk. paper)
Bibliography Note:
Includes bibliographical references (pages 269-272) and index.
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| catkey: 2018927