Understanding the Web : social, political, and economic dimensions of the Internet / edited by Alan B. Albarran, David H. Goff
- Internet phenomenon / Bruce C. Klopfenstein -- Cyberspace of the people, by the people, for the people: predominant use of the Web in the public sector / Debashis Aikat -- Of online news and "rogue" web sites: impact of the Web on the private sector / Debashis Aikat -- Electronic commerce / Alan B. Albarran -- Marketing mass media on the World Wide Web: the building of media brands in an integrated and interactive world / Sylvia M. Chan-Olmsted -- Journalism online: exploring the impact of new media on news and society / John V. Pavlik, Steven S. Ross -- Privacy, security, and intellectual property / Laurie Thomas Lee -- Age of reason: the electronic frontier confronts the aims of political persuasion / Rita Kirk Whillock -- Issues of web content / Ardyth Broadrick Sohn -- Global village or world bazaar? / Barry Vacker -- Issues of Internet infrastructure / David H. Goff -- Conclusions / David H. Goff, Alan B. Albarran.
- Bibliography Note:
- Includes bibliographical references and index.
- Endowment Note:
- Elizabeth Epp Taft Library Endowment
View MARC record | catkey: 2041626