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Review of marketing research. Volume 7 [electronic resource] / edited by Naresh K. Malhotra
Published
Bingley, UK : Emerald, 2010.
Edition
1st ed.
Physical Description
xxviii, 302 p. : ill
Additional Creators
Malhotra, Naresh K.
and
ebrary, Inc
Access Online
serialssolutions.com
Full Text available online
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Series
Review of marketing research ; v. 7
Restrictions on Access
License restrictions may limit access.
Subject(s)
Marketing research
Research, Industrial
Genre(s)
Electronic books
ISBN
9780857244758
9780857244765
Bibliography Note
Includes bibliographical references.
View MARC record
| catkey: 20534713