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The story factor : secrets of influence from the art of storytelling / Annette Simmons

Author
Simmons, Annette
Published
Cambridge, Mass. : Perseus Pub., [2001]
Copyright Date
©2001
Physical Description
xviii, 254 pages ; 22 cm

Availability

PN4193.I5S485 2001 PN4193.I5S5 2001
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Contents
The six stories you need to know how to tell -- What is story? -- What story can do that facts can't -- How to tell a good story -- The psychology of story's influence -- Sound bite or epic? -- Influencing the unwilling, unconcerned, or unmotivated -- Storylistening as a tool of influence -- Storyteller dos and don'ts -- The life of a storyteller.
Subject(s)
ISBN
0738203696
Note
"Inspiration, influence, and persuasion through the art of storytelling"--Cover.
Bibliography Note
Includes bibliographical references (pages 243-246) and index.
View MARC record | catkey: 2171565