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International operations : how multiple environments impact productivity and location decisions / Harm-Jan Steenhuis

Author
Steenhuis, Harm-Jan
Published
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition
First edition.
Physical Description
1 online resource (164 pages).
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Restrictions on Access
Access restricted to authorized users and institutions.
Contents
1. Introduction -- 2. National culture -- 3. Country development and attracting business -- 4. Advantages of location -- 5. Internationalization -- 6. International practices and operations networks -- 7. Transferring operations -- 8. Conclusion -- References -- Index.
Summary
Provides a comprehensive discussion of the factors that affect international operations. International operations can involve sales and production activities. Companies are often too optimistic about the productivity of international sales, that is, overestimate the development of international markets. Companies are also often too optimistic about the productivity of international production, that is, underestimate the costs and efforts involved. This leads to disappointing results or divestment of international operations.
Subject(s)
Other Subject(s)
ISBN
9781606495797 e-book
9781606495780 paperback
Note
Part of: 2014 digital library.
Bibliography Note
Includes bibliographical references (pages 151-160) and index.
Other Forms
Also available in print.
Technical Details
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
View MARC record | catkey: 22080105