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The next economy : will you know where your customers are? / Elliott Ettenberg
Author:
Ettenberg, Elliott
Published:
New York : McGraw-Hill, 2002.
Physical Description:
xv, 220 pages : illustrations ; 24 cm
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Subject(s):
Marketing
Consumer behavior
ISBN:
0071379657
Bibliography Note:
Includes bibliographical references and index.
Endowment Note:
Paterno Libraries Endowment
View MARC record
| catkey: 2256962