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Doing business in emerging markets [electronic resource] : roadmap for success / Marcus Goncalves, José Alves, and Rajabahadur V. Arcot

Author
Goncalves, Marcus
Published
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015.
Edition
First edition.
Physical Description
1 online resource (151 pages)
Additional Creators
Alves, José and Arcot, Rajabahadur V.
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Contents
1. Entering an emerging market -- 2. The importance of market research and business intelligence -- 3. Coping with political and economic risks -- 4. FCPA: dealing with corruption and crime -- 5. Coping with the global and emerging market crisis -- About the authors -- Advance quotes for doing business in emerging markets -- Notes -- References -- Index.
Summary
Reflects the challenges and opportunities facing international businesses and professionals when operating in emerging markets, particularly in the wake of the financial crisis of 2008. This book is filled with valuable information and real-world facts and examples from across the globe. It covers all the key topics on conducting business in emerging markets, addressing important aspects of entering a new market, as well as post-entry issues and strategies, such as dealing with corruption, the application of the United States Foreign Corrupt Practice Act (FCPA), international market research and more, demonstrating how the emerging market context challenges traditional international business theories and even best practices. Marcus Goncalves, Fall 2014.
Subject(s)
Genre(s)
ISBN
9781631570186 e-book
9781631570179 paperback
Note
Part of: 2014 digital library.
Bibliography Note
Includes bibliographical references (pages 131-147) and index.
Technical Details
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
View MARC record | catkey: 23791104