A study to determine the effect of point of purchase advertising on sales at retail level ...
- Corporate Author:
- Fact-finders associates, inc., New York
- [New York] : Point of purchase advertising institute, -
- Physical Description:
- volumes : illustrations, color graphs ; 28 cm
- Additional Creators:
- Point of purchase advertising institute, New York
Full Text available online
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- no. 1. Window display, spring 1948.
- Cover-title: no. 1, How much do window displays stimulate sales?
"Prepared for Point of purchase advertising institute, inc., by Fact finders associates, inc."
- Action Note:
- committed to retain 20170930 20430101 HathiTrust https://www.hathitrust.org/shared_print_program
View MARC record | catkey: 238387