The motivations behind "consumerism": a proposal for a pilot motivation research study : Proposal 1972

Published:: Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description:: 1 online resource
Additional Creators:: Adam Matthew Digital (Firm)

Access Online

ezaccess.libraries.psu.edu

Availability

Finding items...

Summary:

Description: Life.

Other Subject(s):

Life Magazine
Media and Publishing
Advertising
General
consumer movement, advertising, marketing, promotion, attitude, psychological segmentation, communication, cost
Croton-on-Hudson, New York

Note:

AMDigital Reference: 113;2622A.
Interview; Test.

Original Version:

Reproduction of: The motivations behind "consumerism": a proposal for a pilot motivation research study place of publication unknown: Institute for Motivational Research, Inc., Aug-72.

Location of Originals:

Hagley Museum and Library

Copyright Note:

Hagley Museum and Library

View MARC record | catkey: 24165033