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An instant breakfast bar for Americans - a research proposal : Proposal 1968
Published:
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description:
1 online resource
Additional Creators:
Adam Matthew Digital (Firm)
Access Online
ezaccess.libraries.psu.edu
Availability
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Finding items...
Summary:
Description: Kraft.
Other Subject(s):
Kraft Foods Company
Food and Drink
breakfast cereal, brand choice, consumer, tradition, modernity, flavor, shape, design, target market, family, promotion, merchandising, buying habits, food habits, packaging, pricing
Croton-on-Hudson, New York
Note:
AMDigital Reference: 96;2186A Revised.
Interview; Focus Group; Test.
Original Version:
Reproduction of: An instant breakfast bar for Americans - a research proposal place of publication unknown: Institute for Motivational Research, Inc., Sep-68.
Location of Originals:
Hagley Museum and Library
Copyright Note:
Hagley Museum and Library
View MARC record
| catkey: 24165514