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Vorschlag für einen motivpsychologischen Anzeigentest : Proposal 1968
Published:
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description:
1 online resource
Additional Creators:
Adam Matthew Digital (Firm)
Access Online
ezaccess.libraries.psu.edu
Availability
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Summary:
Description: Siemens.
Other Subject(s):
Siemens AG
Electronics and Technology
male consumer, advertising, advertisement effectiveness test, brand choice, design, layout
Croton-on-Hudson, New York
Note:
AMDigital Reference: 95;2161A.
Interview; Test.
Original Version:
Reproduction of: Vorschlag für einen motivpsychologischen Anzeigentest place of publication unknown: Institute for Motivational Research, Inc., 8-Apr-68.
Location of Originals:
Hagley Museum and Library
Copyright Note:
Hagley Museum and Library
View MARC record
| catkey: 24165552