How to introduce a new drug to the medical profession - an exploratory motivational research study : Report 1967

Published: Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description: 1 online resource
Additional Creators: Adam Matthew Digital (Firm)

Access Online

ezaccess.libraries.psu.edu

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Summary

Description: Bristol.

Other Subject(s)

Bristol Laboratories
Healthcare and Pharmaceuticals
drug therapy, marketing, physician, patient, corporate image, health, symbolism, packaging, name
Croton-on-Hudson, New York

Note

AMDigital Reference: 91;2051C.
Interview; Test.

Original Version

Reproduction of: How to introduce a new drug to the medical profession - an exploratory motivational research study place of publication unknown: Institute for Motivational Research, Inc., Jun-67.

Location of Originals

Hagley Museum and Library

Copyright Note

Hagley Museum and Library

View MARC record | catkey: 24165668