A motivational research study of the effects of PO and the problem of expanding flower sales, vol. II : Report 1962
- Published:
- Marlborough, Wiltshire : Adam Matthew Digital, 2014.
- Physical Description:
- 1 online resource
- Additional Creators:
- Adam Matthew Digital (Firm)
Access Online
- Summary:
- Description: FTD.
- Other Subject(s):
- Florists' Telegraph Delivery Association
- Retail and Wholesale
- florist, flowers, housewife, female consumer, marketing, security, corporate image, symbolism, signs and symbols, social status, gift, age, promotion, color, femininity, name, price, pricing, newspaper advertising, personality profiling, brand awareness, customer service, funeral, burial, death, religion, psychometric testing, family, cost, consumer trend, price, pricing, economic condition, merchandising
- Croton-on-Hudson, New York
- Note:
- AMDigital Reference: 49;1067.5C [vol. 2].
Interview; Test. - Original Version:
- Reproduction of: A motivational research study of the effects of PO and the problem of expanding flower sales, vol. II place of publication unknown: Institute for Motivational Research, Inc., Mar-62.
- Location of Originals:
- Hagley Museum and Library
- Copyright Note:
- Hagley Museum and Library
View MARC record | catkey: 24166897