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A proposal for a motivational research study on the sales and advertising problems of Maidenform brassieres : Proposal 1958
Published
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description
1 online resource
Additional Creators
Adam Matthew Digital (Firm)
Access Online
ezaccess.libraries.psu.edu
Full Text available online
Availability
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Summary
Description: Maidenform.
Other Subject(s)
Maidenform, Inc
Clothing and Accessories
brassieres, lingerie, female consumer, underwear, buyer motivation, buyer behavior, sex, teenager, brand loyalty, social status, product personality
Croton-on-Hudson, New York
Note
AMDigital Reference: 42;959A.
Original Version
Reproduction of: A proposal for a motivational research study on the sales and advertising problems of Maidenform brassieres place of publication unknown: Institute for Motivational Research, Inc., Jul-58.
Location of Originals
Hagley Museum and Library
Copyright Note
Hagley Museum and Library
View MARC record
| catkey: 24167110