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Second phase Mercury listening post report on attitudes toward ride, power and image : Report 1960
Published:
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description:
1 online resource
Additional Creators:
Adam Matthew Digital (Firm)
Access Online
ezaccess.libraries.psu.edu
Availability
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Finding items...
Summary:
Description: Ford; Mercury.
Other Subject(s):
Ford Motor Company
Automotive
automobile, car, driving, driver, comfort, safety, brand image, attitude, shopping, language, advertising, luxury, quality
Croton-on-Hudson, New York
Note:
AMDigital Reference: 38;885.15B.2.
Interview; Test; Focus Group.
Original Version:
Reproduction of: Second phase Mercury listening post report on attitudes toward ride, power and image place of publication unknown: Institute for Motivational Research, Inc., Jun-60.
Location of Originals:
Hagley Museum and Library
Copyright Note:
Hagley Museum and Library
View MARC record
| catkey: 24167249