Proposal for a motivational research study of beer buying motivations in a contemplated area of disbtribution in the state of Sonora, Mexico : Proposal 1956

Published:: Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description:: 1 online resource
Additional Creators:: Adam Matthew Digital (Firm)

Access Online

ezaccess.libraries.psu.edu

Availability

Finding items...

Summary:

Description: Mexicali.

Other Subject(s):

Mexicali Brewing, Co.
Food and Drink
alcohol, beer, brewing industry, buyer motivation, brand preference, ideal brand model, modernity, symbolism, signs and symbols, packaging, labeling, design, advertising, promotion, product personality, brand association, target market
Croton-on-Hudson, New York

Note:

AMDigital Reference: 13;352.2A.
Interview.

Original Version:

Reproduction of: Proposal for a motivational research study of beer buying motivations in a contemplated area of disbtribution in the state of Sonora, Mexico place of publication unknown: Institute for Motivational Research, Inc., Jul-56.

Location of Originals:

Hagley Museum and Library

Copyright Note:

Hagley Museum and Library

View MARC record | catkey: 24168155