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Actions for Temporary progress report on the psychological analysis of the sales and advertising problems of Swan Soap : Report
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Temporary progress report on the psychological analysis of the sales and advertising problems of Swan Soap : Report
Published
Marlborough, Wiltshire : Adam Matthew Digital, 2014.
Physical Description
1 online resource
Additional Creators
Adam Matthew Digital (Firm)
Access Online
ezaccess.libraries.psu.edu
Full Text available online
Availability
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Summary
Description: Swan.
Other Subject(s)
Unilever, Ltd
Personal Products
soap, hygiene, packaging, brand association, animal, nature, women, female consumer, sales, advertising, product differentiation, family
Note
AMDigital Reference: 4;66B.
Interview.
Original Version
Reproduction of: Temporary progress report on the psychological analysis of the sales and advertising problems of Swan Soap place of publication unknown: Ernest Dichter, .
Location of Originals
Hagley Museum and Library
Copyright Note
Hagley Museum and Library
View MARC record
| catkey: 24168596