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The eternal e-customer [electronic resource] : how emotionally intelligent interfaces can create long-lasting customer relationships / Bryan P. Bergeron
Author
Bergeron, Bryan P.
Published
New York : McGraw-Hill, 2000.
Physical Description
xxvi, 261 pages : illustrations ; 23 cm
Additional Creators
NetLibrary, Inc
Access Online
Bibliographic record display:
ezaccess.libraries.psu.edu
, An electronic book accessible through the World Wide Web; click for information
Full Text available online
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Subject(s)
Customer loyalty
Internet marketing
ISBN
0071376550 (electronic bk.)
Bibliography Note
Includes bibliographical references (page [235]) and index.
Reproduction Note
Electronic reproduction. Boulder, Colo. : NetLibrary, 2001. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
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| catkey: 2441195