Arno Johnson, 1957 (Part 4) : Presentations, writings & speeches; Memoranda & correspondence; Newspapers & magazines 1957

Author:: Johnson, Arno H.
Published:: Marlborough, Wiltshire : Adam Matthew Digital, 2018.
Physical Description:: 1 online resource
Additional Creators:: Adam Matthew Digital (Firm)

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Summary:

Description: Material relating to Johnson's work on demographic changes and the potential of the United States economy. Includes items adapted for presentation to clients.

Other Subject(s):

J. Walter Thompson
accommodation
age
birth rate
children
client
competition
consumer
demographics (population)
diet
economy
education
employment
family
future
growth
income
manufacturing
marketing
purchasing power
research
retail
rural
sales
social class
standard of living
suburb
urban
United States
North America

Original Version:

Reproduction of: Arno Johnson, 1957 (Part 4) 1957.

Location of Originals:

The Hartman Center for John W. Hartman Center for Sales, Advertising and Marketing History, David M. Rubenstein Rare Book and Manuscript Library, Duke University

Copyright Note:

View MARC record | catkey: 24509963