International and cross-cultural management research [electronic resource] / Jean-Claude Usunier

Author:: Usunier, Jean-Claude
Published:: London : SAGE, 1998.
Physical Description:: 1 online resource (x, 195 pages).

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SAGE knowledge: ezaccess.libraries.psu.edu

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Series:

SAGE series in management research

Contents:

Machine generated contents note: 1.Introduction -- 2.The Role of Language and Intellectual Styles in Cross-Cultural Comparisons -- 3.Design and Implementation of Cross-Cultural Research in Management -- 4.Methodological Issues in Cross-Cultural Management Research -- 5.Strategies for Improving the Relevance of Cross-Cultural Research in Management.

Summary:

This introduction to the principles and practices of international and cross-cultural management research addresses the importance of culture and offers a typology of research designs.

Subject(s):

ISBN:

9781446250242 (ebook)

Audience Notes:

Specialized.

Bibliography Note:

Includes bibliographical references and index.

View MARC record | catkey: 25812038