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Bungee jumping & cocoons : the dual nature of the industrial marketplace / by John D. Kenworthy

Author
Kenworthy, John D. (John David), 1960-
Additional Titles
Bungee jumping and cocoons
Published
Research Trinagle Park, NC : ISA - The Instrumentation, Systems, and Automation Society, [2004]
Copyright Date
©2004
Physical Description
v, 142 pages : illustrations ; 23 cm

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Contents
Bungee jumping in the consumer world -- Cocoons in the consumer world -- Case study: Barnes & Noble vs. www.bn.com -- Case study: the Walt Disney Company -- Industrial-strength bungee jumping -- The industrial-strength cocoon -- Case study: e-commerce business models -- Case study: SourceAlliance & COVISINT -- Post-it notes on the monitor -- The synthesis.
Subject(s)
ISBN
1556178603
Bibliography Note
Includes bibliographical references and index.
Source of Acquisition
Engineering copy: Purchased with funds from the J. Harvey Fahnestock Endowment for Scientific, Engineering and Rare Books; 20034.
Action Note
committed to retain 20170930 20430101 HathiTrust https://www.hathitrust.org/shared_print_program
View MARC record | catkey: 2682766