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Actions for Public relations and communication management in Europe : a nation-by-nation introduction to public relations theory and practice
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Public relations and communication management in Europe : a nation-by-nation introduction to public relations theory and practice / edited by Betteke van Ruler, Dejan Verčič
Published
Berlin ; New York : Mouton de Grouter, [2004]
Copyright Date
©2004
Physical Description
xiii, 502 pages : illustrations ; 24 cm
Additional Creators
Ruler, Betteke van, 1948-
and
Verčič, Dejan
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Subject(s)
Public relations
—
Cross-cultural studies
Public relations
—
Europe
ISBN
3110176114 (alk. paper)
3110176122 (pbk. : alk. paper)
Bibliography Note
Includes bibliographical references.
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| catkey: 2721715