Catalog
Bookmarks
0
Course Reserves
My Account
Advanced search
Search in
Keyword
Title
Author/Creator
Subject
Browse by LC Call Number
Browse by Author
Browse by Subject
search for
Search
Search
Advanced search
Start Over
Share
Email
RIS file
Bookmark
Report an Issue
The practice of advertising / edited by Norman A. Hart and James O'Connor
Published
London : Heineman on behalf of the CAM Foundation and the Institute of Marketing, 1983.
Edition
2nd ed.
Physical Description
xx, 252 pages ; 224 cm
Additional Creators
Hart, Norman A.
,
O'Connor, James
,
CAM Foundation
, and
Institute of Marketing
Full Text available online
Availability
Browse Nearby on Shelf
I Want It
I Want It
Finding items...
Subject(s)
Advertising
ISBN
0434907162 (pbk.)
Note
Originally published: 1978.
Bibliography Note
Includes bibliographies and index.
View MARC record
| catkey: 292137