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Improving convention center management using business analytics and key performance indicators. Volume I, Focusing on fundamentals / Myles T. McGrane

Author
McGrane, Myles T.
Additional Titles
Focusing on fundamentals
Published
New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2020.
Edition
First edition.
Physical Description
1 online resource (xiv, 163 pages) : illustrations
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Access restricted to authorized users and institutions.
Contents
Chapter 1. Convention center business fundamentals -- Chapter 2. Sales and marketing -- Chapter 3. Earned (or operating) revenue details -- Chapter 4. Operating expense details -- Chapter 5. KPIs applied: The case of the contradictory KPIs -- Chapter 6. Customer service -- Chapter 7. Security and safety -- Chapter 8. Facility condition, readiness, and capital spending -- Chapter 9. Human resources (HR) -- Chapter 10. Sustainability.
Summary
Improving convention center management using business analytics and key performance indicators presents sound practical advice from an author who successfully lived the experience. Transitioning from a traditional business model to one that is data driven and entrepreneurial can be difficult.This book explains the rationale and importance of each indicator along with data collection issues and presentation advice. It guides you through that process from launch and trial, up to making analytics an indispensable part of your management strategy.
Subject(s)
Other Subject(s)
Genre(s)
ISBN
9781952538056 e-book
9781952538049 print
Bibliography Note
Includes bibliographical references (pages 155-158) and index.
Other Forms
Also available in print.
Technical Details
Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
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