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FTC guides concerning use of endorsements and testimonials in advertising
Published:
[Washington, D.C.] : [Federal Trade Commission], [1998?]
Physical Description:
1 electronic text : HTML file
Additional Creators:
United States. Federal Trade Commission
Access Online
purl.fdlp.gov
Availability
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Finding items...
Restrictions on Access:
Free-to-read Unrestricted online access
Report Numbers:
FT 1.8/2:EN 2/2
Subject(s):
Endorsements in advertising
—
Government policy
—
United States
—
Handbooks, manuals, etc
Note:
Title from title screen (viewed on Aug. 17, 2006).
Technical Details:
Mode of access: Internet from the FTC web site. Address as of 8/17/06: http://www.ftc.gov/bcp/guides/endorse.htm; current access available via PURL.
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| catkey: 32179420