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The essentials of qualitative business research [electronic resource].

Published:
London : SAGE Publications, Ltd., 2017.
Physical Description:
1 online resource (1 video file (00:12:06)) : sound, colour
Additional Creators:
Bell, Emma, 1968- and Wilmott, Hugh
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Language Note:
Closed-captions in English.
Restrictions on Access:
License restrictions may limit access.
Summary:
Professors Emma Bell and Hugh Wilmott discuss the nature of qualitative research. This research is not about religiously following procedures, instead necessitating a much more creative, craft-like process.
Subject(s):
Genre(s):
ISBN:
9781526419552 (streaming video)
Participant/Performer Note:
Academics, Emma Bell, Hugh Wilmott.
View MARC record | catkey: 32509994