The fundamentals of graphic design / Gavin Ambrose, Paul Harris & Nigel Ball

Author: Ambrose, Gavin
Published: London : Bloomsbury Visual Arts, [2020]
Copyright Date: ©2020
Edition: Second edition.
Physical Description: 191 pages : color illustrations ; 23 cm.
Additional Creators: Harris, Paul, 1971- and Ball, Nigel, 1968-

Availability

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Series

Fundamentals (London, England)

Contents

Graphic design as a discipline -- Influenced and creative elements -- The graphic design process -- Delivering the message -- Procuring work -- The production process.

Summary

Introducing students to the field of graphic design through inspirational examples and clear, practical advice, The Fundamentals of Graphic Design has been fully updated to reflect the changes in today's technologies and graphic design practice. With a new section expanding the coverage of digital design tools and new material on social media, apps plus more on design for the Web, the book gives students a unique overview of what graphic designers do and how they work, historical influences on the field, and coverage of design thinking and the production process.

Subject(s)

ISBN

9781474269971 (paperback)
1474269974 (paperback)

Note

Includes index.
"First published in Great Britain in 2009, by AVA Publishing, SA"--Title page verso.

Endowment Note

Edward J. and Eleanor Black Nichols Library Endowment Fund

View MARC record | catkey: 32854964