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Cultural dimensions in a restaurant setting [electronic resource] / Kevin Murphy, Maryam Khan

Author
Murphy, Kevin
Published
London : International CHRIE, 2014.
Physical Description
1 online resource
Additional Creators
Khan, Maryam
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Summary
This case presents a scenario of a foreign couple who have travelled to the United States for vacation purposes and dines at an American casual-dining restaurant located on International Drive, in Orlando. The case aims to generate discussions about how restaurants in Orlando can accommodate tourist's wants, needs, expectations and perceptions.
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ISBN
9781529710229 (ebook)
Note
Originally Published InMurphy, K., & Khan, M. (2014). Cultural dimensions in a restaurant setting. Journal of Hospitality & Tourism Cases, 3(3), 21-27.
Bibliography Note
Includes bibliographical references and index.
View MARC record | catkey: 32880858