%0 Generic %C Thousand Oaks : %D c2000. %E Swartz, Teresa A. %E Iacobucci, Dawn. %I Sage Publications, %@ 0761916113 (acid-free paper) %@ 0761916121 (pbk. : acid-free paper) %T Handbook of services marketing & management %U http://SK8ES4MC2L.search.serialssolutions.com/?sid=sersol&SS_jc=TC0000675648&title=Handbook%20of%20services%20marketing%20%26%20management