Managing health programs and projects / Beaufort B. Longest
- Author
- Longest, Beaufort B., Jr.
- Published
- San Francisco : Jossey-Bass, [2004]
- Copyright Date
- ©2004
- Edition
- 1st ed.
- Physical Description
- 1 online resource (1 volume).
Access Online
- Series
- Contents
- Management work -- Strategizing the future -- Designing for effectiveness -- Leading to accomplish desired results -- Making good management decisions -- Communicating for understanding -- Managing quality, totally -- Commercial and social marketing.
- Summary
- This essential resource shows how to effectively organize, implement, and evaluate health programs and projects. Managing Health Programs and Projects clearly defines and describes the work of managers in health programs and projects. The book explores the decision-making process, defines the process of communicating, probes the fundamentals of program planning, explains budgeting, covers staffing for programs and projects, and explains how leaders motivate participants in health programs and projects.
- Subject(s)
- Public health administration
- Organizational change
- Health services administration
- Total quality management
- Health Services Administration
- Organizational Innovation
- Total Quality Management
- Public Health Administration
- Services de santé—Administration
- Qualité totale
- Santé publique—Administration
- Changement organisationnel
- MEDICAL—Administration
- Saúde pública
- Administração de serviços de saúde
- Mudança organizacional
- Qualidade dos cuidados de saúde
- ISBN
- 0787975362 (electronic bk.)
9780787975364 (electronic bk.)
0787971855 (Cloth)
9780787971854
9781118076538 - Digital File Characteristics
- text file
- Bibliography Note
- Includes bibliographical references and index.
- Copyright Note
- Copyright © Jossey-Bass 2004
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