Before & after : how to design cool stuff / by John McWade
- Author:
- McWade, John
- Additional Titles:
- Before and after and How to design cool stuff
- Published:
- Berkeley, Calif. : Peachpit, [2010]
- Copyright Date:
- ©2010
- Physical Description:
- 1 online resource (viii, 230 pages) : illustrations
Access Online
- Summary:
- Before and After magazine's focus on clarity, simplicity, and elegance has won it legions of fans--fans who will welcome this second volume of the definitive Before and After Page Design by John McWade. Truly an icon of the graphic design community, his insistence on approaching design not as mere decoration but as an essential form of communication is vividly apparent in this cohesive primer on page design and layout. And you could not hope for a better, more qualified teacher. McWade shows readers how to arrange and present information using today's powerful graphics tools. Readers will learn how to design single-page and multi-page documents, brochures, and ads; why one typeface works better than another; and much more. Best of all, they'll discover how to think visually transforming the images in their heads into something that communicates effectively on the page.
- Subject(s):
- Genre(s):
- ISBN:
- 9780321684530
0321684532
9780321580122
0321580125 - Related Titles:
- Before & after
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