Management Mistakes and Successes, Tenth Edition / Hartley, Robert
- Author
- Hartley, Robert
- Published
- John Wiley & Sons, 2010.
- Edition
- 1st edition.
- Physical Description
- 1 online resource (382 pages)
- Additional Creators
- Safari, an O'Reilly Media Company
Access Online
- Summary
- Hartley's casebook is rich in content with easy to read case studies that are well suited for business professionals. They'll learn every key aspect of management, from performance and crisises; to mergers and acquisitions. The tenth edition presents more new case studies to illustrate management concepts. These include Google's entrepreneurial strategy, Procter and Gamble, Starbucks, and more. Recent business failures and successes are also examined in a way that offers practical insights and strategic principles. By focusing on the mistakes and successes, this book helps business professionals learn how to become great business leaders.
- Subject(s)
- ISBN
- 9780470530528
0470530529 - Digital File Characteristics
- text file
- Copyright Note
- Copyright © John Wiley & Sons 2011
- Issuing Body
- Made available through: Safari, an O'Reilly Media Company.
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