Discourse studies and cultural politics : an introduction / Shi-xu -- Discourse and cultural transformation / Robert Maier -- Agendas for multicultural discourse research / Aydan Gülerce -- Discursive transition in central and eastern Europe / Norman Fairclough -- Cultural value change in mainland China's commercial discourse / Jieyun Wendy Feng and Doreen Wu -- Chinese Christmas story / Gary Sigley -- Western representations of the other / Qing Cao -- Western politeness theory and non-Western context / Jung-ran Park -- Discourse, cultural imperialism, black culture and language research in the United States / Garrett Albert Duncan -- Discourse of Chinese medicine and westernization / Zongjie Wu and Qingxia Lü -- Intercultural communication and conflict resolution : towards an Iranian approach / Reza Najafbagy -- Teaching intercultural communication in a Chinese perspective / Shen Zhaohua.
