Dilemmas and innovation : the case of Kodak

Published: London, United Kingdom : SAGE Publications Ltd, 2016.
Physical Description: 1 online resource (1 video file (5 min., 8 sec.)) : sound, colour
Additional Creators: Tellis, Gerard J., 1950-

Access Online

SAGE knowledge: ezaccess.libraries.psu.edu

Availability

Finding items...

Series

SAGE video case studies

Language Note

Closed-captions in English.

Summary

Professor Gerard Tellis discusses the Kodak Dilemma. Using Kodak as an example, he shows how a large, prosperous organization can go bankrupt in a short time if they fail to adapt to changing times.

Subject(s)

Eastman Kodak Company
New products
Diversification in industry

Genre(s)

Nonfiction television programs
Internet videos

ISBN

9781473988743 (streaming video)

Audience Notes

Specialized.

Participant/Performer Note

Presenter, Gerard Tellis Ph.D.

View MARC record | catkey: 42257338