Actions for Plastic money : constructing markets for credit cards in eight postcommunist countries

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Plastic money : constructing markets for credit cards in eight postcommunist countries / Akos Rona-Tas and Alya Guseva

Author
Rona-Tas, Akos
Published
Stanford, California : Stanford University Press, [2014]
Copyright Date
©2014
Physical Description
1 online resource (xx, 318 pages) : illustrations
Additional Creators
Guseva, Alya, 1974-
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Language Note
English.
Contents
Paying with cards -- The transition from a communist to a market economy -- Payment puzzles -- Credit puzzles -- The construction of card markets in Hungary, Poland and the Czech Republic -- Russia, Ukraine and Bulgaria -- Vietnam and China.
Summary
In the United States, we now take our ability to pay with plastic for granted. In other parts of the world, however, the establishment of a ""credit-card economy"" has not been easy. In countries without a history of economic stability, how can banks decide who should be given a credit card? How do markets convince people to use cards, make their transactions visible to authorities, assume the potential risk of fraud, and pay to use their own money? Why should merchants agree to pay extra if customers use cards instead of cash? In Plastic Money, Akos Rona-Tas and Alya Guseva tell the story of ...
Subject(s)
ISBN
9780804789592 (electronic bk.)
0804789592 (electronic bk.)
9780804768573 (cloth ; alk. paper)
0804768579 (cloth ; alk. paper)
9780804768580 (pbk. ; alk. paper)
0804768587 (pbk. ; alk. paper)
Bibliography Note
Includes bibliographical references and index.
View MARC record | catkey: 43132650