Email RIS file
Bookmark
Report an Issue

Boosting sales : Increasing profits-- without breaking the bank / Bob Gorton

Author
Gorton, Bob
Published
London : Bloomsbury Publishing, 2011.
Physical Description
1 online resource (xv, 208 pages) : illustrations
Access Online

Availability

I Want It
I Want It

Finding items...

Series
Contents
Are you sure you want to boost sales? -- The 'One Number' way to transform your business -- The easiest ways to grow a business -- Getting the price right -- Maximising profitability -- Identifying the right customers for your business -- Being clear about what your business does -- Competing for profits -- Prospecting for the right customers -- Promoting the business -- Promoting and prospecting online -- Working with opportunities -- Tracking and closing.
Summary
The ... on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information. Boosting your company's sales is essential if you're going to make a success of your business. This revised edition covers: Looking at your current sales and working out where you want to go next, Making sure you're meeting a need, Looking at your prices.
Subject(s)
ISBN
9781408163306 (electronic bk.)
1408163306 (electronic bk.)
Note
Includes index.
View MARC record | catkey: 43188373