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From travellers' expectations to travellers' experiences : the workability of the HOLSAT model / Thuy-Huong Truong, editor

Published
Hauppauge, New York : Nova Science Publisher's, Incorporated, [2013]
Physical Description
1 online resource
Additional Creators
Truong, Thuy-Huong
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Contents
FROM TRAVELLERS' EXPECTATIONS TO TRAVELLERS' EXPERIENCES: THE WORKABILITY OF THE HOLSAT MODEL; Library of Congress Cataloging-in-Publication Data; Contents; Preface; Chapter 1: Inbound Tourism in Vietnam; Chapter 2: Literature Review; Customer Profile and Australian Outbound Tourism; From Tourist Perceptions to Tourist Satisfaction; Theoretical Foundation of the HOLSAT Model; Chapter 3: Method and Procedures; Methodology; Questionnaire Design; Data Collection; Methods of Analysis; Rating of Satisfaction; HOLSAT Holiday Attributes; Chapter 4: Results., Findings from HOLSAT with the Whole SamplesPositive Attributes; Negative Attributes; Findings from HOLSAT with Segmentations; HOLSAT with Travel Mode; Holiday Package Tour Group; Free and Independent Travellers (FIT's); Common Significant Positive and Negative Attributes for; Package Tour and Free and Independent Travellers (FIT's); HOLSAT with Gender; Female Group; Male Group; Common Significant Positive and Negative Attributes for Gender Group; Chapter 5: Interpretation and Discussion; HOLSAT with the Whole Sample; Positive Attributes; Negative Attributes; HOLSAT with Segmentation., and HOLSAT with Mode of TravelHOLSAT with Gender; Findings from the Open Questions; Positive Aspects of Vietnam; Culture Seekers; Friendliness of Local People; Food; Attractions; Activities; Accessibility; Accommodation; Vacation Value for Money; Personal Safety; Negative Aspects of Vietnam; Beggars and Street Vendors; Hygiene and Sanitation; Pollution; Immigration and Customs Clearance; Amenities; Comparison the HOLSAT and Open Questions Results; Chapter 6: Academic and Marketing Implications; Academic Implications; Marketing Implications; Chapter 7: Conclusion and Recommendations; References.
Subject(s)
ISBN
9781626181717 (ebook)
1626181713
9781626181298 (soft cover)
1626181292
Digital File Characteristics
data file
Note
Includes index.
View MARC record | catkey: 43191584