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American buyers : demographics of shopping / [by the editors of New Strategist].

Published
Amityville, N.Y. : New Strategist Pub., 2012.
Physical Description
1 online resource (xi, 384 pages) : illustrations
Additional Creators
New Strategist Publications, Inc
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Series
Contents
Ch 1. Apparel buyers, 2010 -- ch 2. Entertainment buyers, 2010 -- ch 3. Financial products and services buyers, 2010 -- ch 4. Food and alcoholic beverages buyers, 2010 -- ch 5. Buyers of gifts for people in other households, 2010 -- ch 6. Health care buyers, 2010 -- ch 7. Housing buyers : household services, supplies, and furnishings, 2010 -- ch 8. Housing buyers : shelter and utilities, 2010 -- ch 9. Buyers of personal care, reading material, education, and tobacco, 2010 -- ch 10. Transportation buyers, 2010 -- Appendix A: Average household spending trends : 2000 to 2010 -- Appendix B: About the consumer expenditure survey.
Summary
Based on data collected from the Bureau of Labor Statistics, this guide presents 2010 weekly and quarterly spending data to help businesses analyze buying patterns, manage expectations, and set prices. It features the percentage of households that buy individual products and services and how much buyers pay for them, all organized by demographics.
Subject(s)
Genre(s)
ISBN
9781940308272 (electronic bk.)
1940308275 (electronic bk.)
9781935775997 (paper)
9781935775980
Note
Includes index.
View MARC record | catkey: 43192271