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Actions for Make me not me [electronic resource] : Product stories as sales driver and identity builder
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Make me not me [electronic resource] : Product stories as sales driver and identity builder / Ingemar Fredriksson
Author
Fredriksson, Ingemar
Published
[Place of publication not identified] : Ingemar Fredriksson, 2020.
Physical Description
1 online resource
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ezaccess.libraries.psu.edu
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Subject(s)
New products
—
Marketing
ISBN
9198436627
9789198436624 (electronic bk.)
View MARC record
| catkey: 43204894