Steinway & Sons / Richard K. Lieberman

Author: Lieberman, Richard K.
Additional Titles: Steinway and Sons
Published: New Haven : Yale University Press, ©1995.
Physical Description: 1 online resource (ix, 374 pages) : illustrations

Access Online

ezaccess.libraries.psu.edu

Availability

Finding items...

Contents

A select family tree -- Introduction -- The Americanization of Steinweg -- Inventing and marketing the modern piano -- Riots, strikes, and domestic tragedies -- Steinway becomes a household word -- Steinway & Sons in America's centennial year -- Escaping the "anarchists and socialists" -- The piano workers strike back -- Family feud -- Paderewski : superstar and super salesman -- From near bankruptcy to fabulous wealth -- The "instrument of the immortals" goes national -- A marriage of music and commerce -- A reluctant leader -- New blood and fresh strategies -- The rise of a factory union -- Divided loyalties in World War II -- Steinway celebrates its centennial -- A businessman takes over -- "A fine way to treat a Steinway" -- Steinway versus Yamaha -- Epilogue : The CBS sale and its aftermath.

Summary

The first book based on the rich archive of Steinway business and family papers at LaGuardia Community College in New York, as well as on interviews with family members and company employees in the United States, Germany, and England, Steinway & Sons describes the making and marketing of an American cultural icon.

Subject(s)

Genre(s)

ISBN

9780300247169 (electronic bk.)
0300247168 (electronic bk.)
0300063644
9780300063646
0300068506
9780300068504

Bibliography Note

Includes bibliographical references and index.

View MARC record | catkey: 43286094