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Chinese media, global contexts / edited by Chin-chuan Lee

Published
New York : RoutledgeCurzon, 2003.
Physical Description
1 online resource (x, 275 pages).
Additional Creators
Li, Jinquan, 1946-
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Series
Contents
Chapter 1 The global and the national of the Chinese media / CHIN-CHUAN LEE -- chapter 2 "Enter the World" -- chapter 3 Capturing the flame -- chapter 4 Established pluralism -- chapter 5 Chinese media and youth -- chapter 6 Political drama and news narratives -- chapter 7 Globalization and the Chinese media -- chapter 8 Administrative boundaries and media marketization -- chapter 9 West Lake wired -- chapter 10 How do the Chinese media reduce organizational incongruence? -- chapter 11 Localizing professionalism -- chapter 12 The future of Chinese cinema -- chapter 13 Marketing popular culture in China.
Summary
This volume provides the most expert, up-to-date and multidisciplinary analyses on how the contemporary media function in what has rapidly become the world's biggest market.
Subject(s)
ISBN
0203402294 (electronic bk.)
9780203402290 (electronic bk.)
9780203355183 (electronic bk.)
0203355180 (electronic bk.)
9780415303347
0415303346
Bibliography Note
Includes bibliographical references and index.
View MARC record | catkey: 43316776