Actions for Online Virality Spread and Influence

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Online Virality Spread and Influence

Author
Pailler, Fred
Published
Berlin/Boston De Gruyter 2024
Physical Description
1 online resource (274 p.)
Additional Creators
Pailler, Fred and Schafer, Valérie
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Series
Language Note
English
Restrictions on Access
Open Access Unrestricted online access
Summary
This volume offers an interdisciplinary overview of online virality, exploring the circulation, reception, evolution of viral born-digital content. This phenomenon involves a combination of material, infrastructural, visual, and discursive elements, shaped by platforms, stakeholders, intermediaries, and communities. Regulation, curation, and content moderation are also critical. The book provides a nuanced analysis of these multifaceted aspects.
Subject(s)
Other Subject(s)
ISBN
9783111310350
9783111311371
9783111311654
Collection
OAPEN Library.
Terms of Use and Reproduction
Creative Commons https://creativecommons.org/licenses/by-nc/4.0
View MARC record | catkey: 45891911