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Communication and control processes in the delivery of service quality / by Valarie A. Zeithaml, Leonard L. Berry, and A. Parasuraman

Author
Zeithaml, Valarie A.
Published
Cambridge, Mass. : Marketing Science Institute, 1987.
Physical Description
v, 31 pages : illustrations ; 28 cm.
Additional Creators
Berry, Leonard L. and Parasuraman, A.

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Note
"Research program, working paper"--Cover.
"June 1987".
Bibliography Note
Bibliography: pages 26-29.
View MARC record | catkey: 469638