Actions for Using mixed-methods analysis of election manifestos to explore the party politicisation of policy issues : older people's policy in UK elections 1945-2011
Using mixed-methods analysis of election manifestos to explore the party politicisation of policy issues : older people's policy in UK elections 1945-2011 / Paul Chaney
This case study reports on research into the way that political parties are responding to the challenges of an ageing society. In methodological terms, it examines (1) the level of attention (or 'issue salience') given to public policy for older people (60+ years) in manifestos for Westminster and 'devolved' elections in the United Kingdom, 1945-2011, and (2) the language associated with such policy proposals (termed 'policy framing'). This provides understanding of 'party politicisation' - or, how issues rise and fall on the political agenda as parties compete to get voters' support.