Introduction. Good Times, Bad Times -- Ch. 1. Lessons from the Sandbox -- Ch. 2. Check Your Moral Compass -- Ch. 3. Play by the Rules -- Ch. 4. Setting the Example -- Ch. 5. Keep Your Word -- Ch. 6. Why We Cross the Line -- Ch. 7. Pick Advisors Wisely -- Ch. 8. Get Mad, Not Even -- Ch. 9. Graciousness Is Next to Godliness -- Ch. 10. Your Name Is on the Door -- Ch. 11. The Obligation to Give Back -- Ch. 12. The Bottom Line -- Perspective from Larry King -- Perspective from Neil Cavuto -- Perspective from Wayne Reaud.
Summary:
"Next time someone tells you business can't be done ethically - corners must be cut, negotiations can't be honest' - hand them Jon Huntsman's updated and expanded Winners Never Cheat. Huntsman started with practically nothing and built a world-class business that carried him to Forbes' list of America's wealthiest people." "In today's era of spiraling financial crises and nonstop business scandal, this may be the most practical and important business book you ever read. Learn how to listen to your personal moral compass, even as financial headlines and "impossible" bottom-line demands threaten to drown it out. Learn how to protect your honor when battling upstream ... how to create things that last, when others are hawking subprime mortgages and bailouts ... how to take responsibility, build great teams, and share the success you've fought so hard to achieve."--BOOK JACKET.
